ABOUT US

It all started one fine morning in 1986 in the Industrial Estate of Karachi, Pakistan, and over a span of five years, in 1991, a company was registered under the name U & I Garments (Pvt.) Ltd. (Brand owner of J. | Junaid Jamshed & Almirah).
U & I Garments worked for international brands including Kohls, Footlocker, South Pole, C&A, Jordache, Aeropostale, Janan Ltd, Y.M. Incorporation, KIK, and Zara.
In 2002, U & I Garments entered the retail business and launched its own brand J. | Junaid Jamshed (Pvt.) Ltd.
In 2012, another fashion brand Almirah was established as a High Street Fashion House under U & I Garments (Pvt.) Ltd., now with 20+ outlets nationwide and expanding internationally to the USA, Canada, UK, KSA, and UAE.

J. Brand Philosophy

J. was founded to promote Eastern wear globally and soon became one of the most popular clothing brands in South East Asia.
The idea behind launching J. was to revive traditional Eastern attire with modern refinements—focusing on Men’s Kurta & Kameez Shalwar, Women’s formal & casual outfits, Abayas, Thobes, and an extensive range of fragrances.

Today, J. operates 100+ outlets & kiosks in Pakistan, 13 in the UK (Manchester, Birmingham, Bradford, Central London, Glasgow, Luton, Southall), 6 in the USA (Dallas, Los Angeles, Houston, Chicago, New Jersey & Atlanta), 4 in Canada (Mississauga, Calgary, Vancouver & Markham), 3 in UAE (Dubai, Abu Dhabi & Sharjah), 3 in Saudi Arabia (Jeddah, Riyadh & Khobar), 1 in Qatar, 2 in Australia (Sydney & Melbourne), 2 in New Zealand (Auckland), 1 in South Africa, and more opening worldwide.
J. is one of Pakistan’s top celebrity brands, dealing in Apparel (Men, Women & Kids), Perfumes, Jewellery, Shoes & Groom’s Wear—where Apparel and Perfumes are the most renowned.
J. has grown to be Pakistan’s largest fashion retail brand, offering inspiring store environments for a premium shopping experience. J. has won the Brand of the Year Award for 3 consecutive years and the Best Marketing Campaign Award (2015) in the fashion retail category.
J. operates a massive in-house production facility covering 750,000 sq. ft.
J. is a certified member of the Chamber of Commerce, the Securities & Exchange Commission of Pakistan, and several other associations.

Mr. Sohail Khan has been instrumental in the success of U & I Garments, J., J. Fragrances, and Almirah. He pioneered the first retail store in Karachi and expanded J. into one of the most iconic brands in South East Asia.
With over 30 years of experience in Apparel Business, Mr. Khan built the brand globally through strategic development across all departments.
His leadership ensures excellence, high performance, and quality across all company operations.

We are a global team of 5,000 professionals including designers, marketing experts, finance specialists, perfume developers, supply chain experts, production staff, store managers, and sales teams.
Our Marketing & Sales team consists of experienced professionals who collaborate across departments to maintain market leadership.
The Finance Team ensures financial transparency and accuracy.
Our Customer Relationship team is connected with approximately 1 million Loyalty Members.

J. is known for elegant, stylish, and rich traditional ensembles.
We continuously add seasonal collections, machine prints, intricate embroidery, and modern cuts for both men and women.
J. actively participates in international exhibitions to promote Eastern wear globally.

J. uses state-of-the-art technology for weaving, including handlooms for handwoven and Jacquard fabrics.
All processes—Weaving, Dyeing, Printing, Embroidery, Cutting, Styling, Stitching & Packing—are maintained at international quality standards.
With Microsoft Enterprise Resource Planning (AX), J. ensures worldwide system connectivity and secure information management.

At J., whether it’s a customer or an employee, we treat everyone like family.
We believe in strong values and relationships that strengthen our workplace culture.

J. is one of Pakistan’s top apparel brands and, after immense success, has launched its own exclusive perfume collection.
J. is the first Pakistani brand to establish an international standard M&P fragrance unit in Dubai.